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Who Ever Heard Of A DVD-Like Sales And Marketing Tool For Less Than The Price Of Printed Material?
Want to know a secret? The reason Brochures On CD became a reality is the result of two major shifts in marketing and advertising products. First the rising costs of of printing and delivery combined with consumer demand for more in-depth information that is easy to access, entertaining, and meaningful to the decision process. The demand for DVD production has increased because of these issues, but the already high costs associated with the massive production process, extended production period, plus the cost of replication and mailing is expensive and unpractical. It became our mission, no matter what valley or mountain that had to be conquered, to find a low cost alternative that provided DVD-like quality with prices less than printing. Why? Because we figured out very quickly that if we could offer something that could compete with a DVD in terms of a digital presentation and ease of use, and with a printed leave-behind in terms of cost, we could fill a gap that has existed for over 20 years now.
Costs So Low Because Of Proprietary Creation Process
Just like KFC's "secret ingredients" or McDonald's "secret sauce", our crafted a process for creating an auto-playing digital production at a cost that competes with printing is ... well... a secret. We obviously won't disclose any of the over 22 steps involved in taking a thought for a story board on a product or service and getting it to a fully functioning, auto-playing, DVD-like digital presentation for less than the cost of most printed material, BUT WE WILL SAY THIS... Creating the process cost us over $250,000 in research and development and more than 400 hours to perfect it. (You should see some of our initial efforts!)
The end result is a perfect presentation that can be mailed in a #10 envelope or handed out and carried in a shirt pocket for less than $1.00 each. We call it a Brochure On CD. Others call it amazing. DVD production companies call it the end of their business!
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